Domestic tourism in Australia
Tourism Research Australia produces quarterly results from the National
Visitor Survey, as well as trends and forecasts of domestic visitor
Domestic tourism is an important part of Australia’s tourism industry, with
Australians undertaking close to 100 million overnight trips and spending
$64.5 billion in Australia during 2017. Including day trips, domestic
visitors accounted for 67% of total visitor spend.
Total tourism spend reached $126.3 billion in 2017, an increase of $6.4
billion. Domestic tourism spend accounted for 67% of total tourism spend
across the country during 2017, with an even higher proportion of 72% in
Domestic Tourism Results
We produce quarterly results from the National Visitor Survey, including
data for total number of visitors, destination, main reasons for travel,
spend, accommodation, activities and much more.
Domestic Tourism Trends
The National Visitor Survey provides a rich source of tourism data that
allows us to compare key metrics over time. Domestic tourism trends are
updated for each financial and calendar year.
We produce forecasts for domestic travel and spend. The forecasts represent the most likely outcome given past trends, current information and the impact of policy and industry changes.