Visitors

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8.6 million increase 3%

Nights

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273 million increase 1%

Spend

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$44.6 billion increase 5%

Key findings

  • Australia saw record numbers of international visitors aged 15 years and over for the year to June 2019 with 8.6 million arrivals - 3% more than the previous year. This supported strong growth of 5% in total trip spend, which reached a record $44.6 billion.
  • Growth continues to be led by education and holiday travel. Education visitors were up 5% to 586,000, and spend a stronger 8% to a record $12.7 billion.  Holiday visitors were up 4% to almost 4 million, while spend grew 6% to a high of $16.9 billion.
  • The average length of international trips has fallen six nights over the last six years to 32 nights but spend per night has increased 26% from $129 to $163.
  • Growth was impressive for the Japanese market, with visitors up 9% to 445,000, and spend up 16%, reaching $2.0 billion. There was also a 9% increase in spending by US visitors to $4 billion.
  • India has seen the strongest growth over the past three years with visitor numbers increasing 53% to 350,000, and spend 68% to $1.8 billion over this period. India is now ranked 7th for number of incoming international visitors compared with 15th back in June 2006.

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