Australian Government - TRA

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Tourism Research Australia
NATIONAL VISITOR SURVEY (NVS) RESULTS

New survey results show:

• nights increased 5% to 318 million

• overnight trips increased 7% to 85.3 million

• trip spend increased 6% to $56.9 billion.

STATE OF THE INDUSTRY 2015

The Australian tourism industry continues to grow, with this financial year being one of records for the industry.

Tourism forecasts 2015
02/10/2015

The outlook for Australia’s tourism industry over the next few years is positive, with the domestic tourism market forecast to improve solidly by 3.5% in 2015–16.

INTERNATIONAL VISITOR SURVEY (IVS) RESULTS
02/12/2015

Australia is experiencing a period of sustained and strong growth in International tourism which is seeing records continue to be set.

AUSTRALIAN TOURISM LABOUR FORCE REPORT: 2015–2020
New research on Australia’s tourism labour force reveals the tourism industry needs to find an additional 123,000 workers—including 60,000 skilled—by 2020 to meet growing visitor demand.

Welcome to Tourism Research Australia

Tourism Research Australia is Australia's leading provider of quality tourism intelligence across both international and domestic markets. We equip industry with information to strengthen their marketing and business decisions.
Our data underpin government tourism policy and help improve the performance of the tourism industry for the benefit of the Australian community.

LATEST RESULTS

Year ended

Latest results

Year ended

Destination state map


Latest Media Releases

  • 2 SEPTEMBER 2015

    POSITIVE GROWTH LEADS TO RECORD INTERNATIONAL VISITORS AND SPEND

     

    Results from the latest International Visitor Survey were released by Tourism Research Australia today and show for the year ending June 2015: international visitor numbers increased 7% to a new high of 6.6 million visitors and international visitor spend grew by 10% to a record $33.4 billion—or $3.2 billion more than the previous year.        

    Download media release: 2 September 2015 (PDF 214 KB)


  • 21 JUNE 2015

    LEISURE TRAVEL CONTINUES TO DRIVE RECORD INTERNATIONAL ARRIVALS

     

    Results from the latest International Visitor Survey show that for the year ending December 2014 leisure travel dominated growth in visitors, with holiday arrivals increasing 8% to 2.9 million, and those visiting friends and relatives up 10% to 1.8 million.

    Download media release: 21 June 2015 (PDF 214 KB)


  • 9 May 2015

    STRONG INVESTOR APPETITE GROWS TOURISM INVESTMENT TO $53.7 BILLION


    Projects in Australia’s tourism investment pipeline grew by nine per cent (or $4.3 billion) to reach $53.7 billion in 2014 (on 2013). The number of projects increased from 139 to 168.

    Download media release: 9 May 2015 (PDF 304 KB)


View previous media releases


Growing Cycling Tourism in Victoria
11/12/2015
View publication
Travel by Australians September 2015 Quarterly results of the National Visitor Survey
16/12/2015
This report contains results from the National Visitor Survey for the September quarter 2015.
View publication
State and Territory Tourism Forecasts 2015
4/12/2015
View publication
International Visitors in Australia: September 2015 Quarterly Results of the International Visitor Survey
2/12/2015
View publication
International visitors in Australia: June 2015 quarterly results of the international visitor survey
2/09/2015
View publication
State of the Industry 2015
18/11/2015
The sixth edition of TRA’s State of the Industry report reviews the Australian tourism industry’s performance in 2014–15 across a range of key performance indicators.
View publication
Australian Tourism Labour Force Report: 2015-2020
4/11/2015
The Australian Tourism Labour Force Report: 2015–2020 (commissioned by Austrade) was produced by Deloitte Access Economics. It provides a comprehensive picture of the current state of the tourism labour force and associated skills demand and shortages forward to 2020.
View publication
Tourism Forecasts 2015
2/11/2015
The outlook for Australia’s tourism industry over the next few years is positive, with the domestic tourism market forecast to improve solidly by 3.5% in 2015–16.
View publication
The influence of Western Australian visitor centres on tourist behaviour
22/09/2015
Tourism Research Australia (TRA)—in partnership with Tourism WA—contracted Metrix Consulting to research the effectiveness of visitor centres in Western Australia (WA), their impact on visitor behaviour, and how their offering can be improved.
View publication

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